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1475107801
January 27, 2010

Archdiocese of Washington
Hyattsville, MD

Executive Director Evangelization, Outreach and Information
Executive
FT Employee

10+ years
Graduate Degree

Unspecified

JOB DETAILS

Position Purpose
Develop, implement and oversee communication strategies that integrate evangelization, stakeholder insight, and creativity into traditional, digital, social and new media marketing initiatives. Provide vision and leadership necessary to achieve the mission and attain the priorities of the Archdiocese.

Qualifications
-Active Catholic in good standing with a strong desire to assist the Church in faithfully and responsibly proclaiming the Gospel of Christ and His Church.
-Bachelor's degree in Communications, Journalism, Public Relations, or related field; Master's degree in related field preferred.
-Min. 10 years experience with progressive responsibilities in communications, public relations, journalism evangelization, or a related field.
-Extensive experience using new media tools and techniques to manage campaigns.
-5 years supervisory experience with at least 3 years in senior management.
-Experience in marketing, business development, or project management.
-Demonstrated sensitivity to a multi-cultural church.

Duties and Responsibilities
-Create strategies that use new media techniques to expand evangelization, outreach, and marketing capabilities in support of ADW mission.
-Establish, implement and oversee appropriate digital, social and new media processes needed to augment and improve the delivery of high-quality evangelization and catechetical initiatives.
-Oversee and provide leadership to ensure the Archdiocesan website(s) is up to date, relevant to stakeholders and integrates a wide range of digital, social and new media platforms.
-Partner with appropriate stakeholders to develop strategic and tactical goals that fulfill the strategic plan of the Archdiocesan Central Pastoral Administration
-Ensure message consistency in development, implementation and maintenance.
-Develop measurements of success based upon both industry standard, and unique and original concepts that integrate across multiple platforms.
-Monitor trends in social media tools and applications, and appropriately apply that knowledge to increasing their effective use within the Archdiocese.


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